Website Copy · Digital Download
The Build: Copy Guide
Every page, every section, every word of a full website — written yourself.
The website copy framework behind The Build service. For founders building their first site or relaunching and needing every word to work.
Website Copy
$45
One-time purchase · Instant access
- Page-by-page copy architecture (home, about, services, contact)
- SEO-informed headline and subheadline frameworks
- CTA writing guide that converts without pressure tactics
- Complete copy review checklist before launch
01
The Build service produces a full website — design and copy together. This guide isolates the copy side: every page, every section, every word, in a framework you can apply yourself or hand to a designer with clear direction.
Covers the full website copy architecture: what the homepage actually has to do (it is not a brochure), how the about page earns trust without being a biography, how services pages convert without pressure tactics, and how the contact page closes without begging.
For founders building their first real website, for teams relaunching and needing strategic copy direction, and for anyone who wants every word on their site to do work.
“She just wanted to begin.”
— MK Parrish
Difficulties strengthen the mind, as labor does the body.
Seneca
02
Who it's for
This is
for you if —
- 01
You're building a website and don't know what each page is supposed to say
- 02
Your current site has words but no strategy behind them
- 03
You've hired designers before but didn't know how to brief the copy
- 04
You want to write your own website copy with a professional framework
- 05
You're launching something new and want it to start strong
Get instant access
The Build: Copy Guide
Every page, every section, every word of a full website — written yourself.
Secure checkout · Instant delivery · No subscription required
The first draft is survival. The second draft is power.
MK Parrish
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